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Amplitude vs Heap
A detailed comparison to help you choose between Amplitude and Heap.
Last reviewed:
| Feature | Amplitude | Heap |
|---|---|---|
| Pricing Model | Freemium | Freemium |
| Free Tier | Yes | Yes |
| Monthly Cost (Solo) | $0 | $0 |
| Target Audience | startups, enterprise | startups, developers |
| Verified | Yes | No |
| Solo-Friendly | No | Yes |
| Open Source | No | No |
| Editorial Rating | 4.3/5 | 4.2/5 |
| Categories | Analytics | Analytics |
| Key Features | Event-based tracking, Behavioral cohorts, Funnel analysis, Retention charts, User journey mapping | Automatic event capture, Session replay, Funnel analysis, Retention analysis, User segmentation |
| Free Tier Quality | good | good |
Pricing Breakdown
Amplitude
Starter (Free): 50K tracked users/month, core analytics. Plus: $49/month (1,000 tracked users). Growth: custom pricing. Enterprise: custom.
Heap
Free: up to 10K sessions/month. Growth: custom pricing (~$1,000/month). Pro: custom. Premier: custom.
Integration Overlap
Shared Integrations (2)
SegmentSlack
Only in Amplitude (8)
SnowflakeBigQueryBrazeJiraLaunchDarklyAmplitude SDKGoogle Tag ManagermParticle
Only in Heap (6)
SalesforceHubSpotIntercomZapierOptimizelyMarketo
Use Case Fit
Amplitude
- * Product usage analytics
- * Conversion funnel optimization
- * User retention analysis
- * Feature adoption tracking
- * A/B testing and experimentation
Heap
- * Product analytics without instrumentation
- * Conversion funnel analysis
- * User journey mapping
- * Retroactive event analysis
- * Session replay debugging
Amplitude
Pros
- + Best-in-class product analytics for SaaS teams
- + Free tier with 50K monthly tracked users
- + Behavioral cohorts reveal powerful user insights
- + Strong A/B testing integration
Cons
- - Steep learning curve for non-technical users
- - Implementation requires careful event planning
- - Can get expensive as tracked user count grows
- - Query performance can slow on large datasets
Heap
Pros
- + No manual event tracking needed
- + Retroactive analysis (query past data)
- + Easy setup (one snippet)
- + Session replay included
Cons
- - Can capture excessive data
- - Query performance with large datasets
- - Pricing not transparent
- - Less flexible than manual instrumentation
Editorial Verdict
For solo founders on a budget, Heap wins with solo-friendly pricing and a good free tier. For the highest-rated experience, Amplitude edges ahead with a 4.3/5 editorial rating.
Sarah Chen
Editor-in-Chief