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beehiiv vs Mailjet

A detailed comparison to help you choose between beehiiv and Mailjet.

Last reviewed:
b
beehiiv

Newsletter platform with built-in growth and monetization tools.

M
Mailjet

Email delivery and marketing platform

FeaturebeehiivMailjet
Pricing ModelFreemiumFreemium
Free TierYesYes
Monthly Cost (Solo)$0$0-17
Target Audiencesolopreneurs, creatorsdevelopers, solopreneurs, startups, small-business
VerifiedYesNo
Solo-FriendlyYesYes
Open SourceNoNo
Editorial Rating4.4/54/5
CategoriesEmail Marketing, MarketingEmail Marketing
Key FeaturesNewsletter editor, Growth tools (referral, recommendations), Monetization (ads, subscriptions), Custom domains, AnalyticsTransactional email API, Marketing campaign builder, Real-time email collaboration, Advanced segmentation, A/B testing
Free Tier Quality
excellent
good

Pricing Breakdown

beehiiv

Launch (Free): 2,500 subscribers, unlimited sends. Scale: $49/month (automation, A/B testing). Max: $99/month (advanced analytics). Enterprise: custom.

Mailjet

Free: 6K emails/month (200/day). Essential: from $17/month (15K emails). Premium: from $27/month. Enterprise: custom.

Integration Overlap

Shared Integrations (3)

ZapierWordPressGoogle Analytics

Only in beehiiv (5)

MakeStripeFacebook PixelAPI accessCustom HTML embeds

Only in Mailjet (6)

ShopifyMagentoWooCommercePrestashopSalesforceHubSpot

Use Case Fit

beehiiv

  • * Newsletter creation and publishing
  • * Subscriber growth and referral programs
  • * Newsletter monetization (ads, boosts)
  • * Audience building and engagement
  • * Newsletter business analytics

Mailjet

  • * Transactional email delivery
  • * Marketing newsletters
  • * Automated email campaigns
  • * Developer email integration
  • * Collaborative email design

beehiiv

Pros

  • + Built for newsletter businesses
  • + Excellent growth tools
  • + Ad network for monetization
  • + Generous free tier (2,500 subscribers)

Cons

  • - Newsletter-focused (not full email marketing)
  • - Fewer automation features than ConvertKit
  • - Newer platform

Mailjet

Pros

  • + Combined transactional and marketing email
  • + Generous free tier (6K emails/month)
  • + Real-time collaborative email editor
  • + Strong API and SMTP support

Cons

  • - Free tier has daily sending limit
  • - Advanced automation on higher plans only
  • - Template designs feel dated
  • - Support can be slow on free plan

Editorial Verdict

beehiiv takes the lead for solo founders — it offers better value and is explicitly solo-friendly. Mailjet may still be the right pick if you need deep Email Marketing features or plan to scale to a larger team.

SaaSLens Editorial Team

Editorial Team