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Heap vs Amplitude

A detailed comparison to help you choose between Heap and Amplitude.

Last reviewed:
H
Heap

Auto-capture digital analytics platform

A
Amplitude

Product analytics platform for tracking user behavior and growth.

FeatureHeapAmplitude
Pricing ModelFreemiumFreemium
Free TierYesYes
Monthly Cost (Solo)$0$0
Target Audiencestartups, developersstartups, enterprise
VerifiedNoYes
Solo-FriendlyYesNo
Open SourceNoNo
Editorial Rating4.2/54.3/5
CategoriesAnalyticsAnalytics
Key FeaturesAutomatic event capture, Session replay, Funnel analysis, Retention analysis, User segmentationEvent-based tracking, Behavioral cohorts, Funnel analysis, Retention charts, User journey mapping
Free Tier Quality
good
good

Pricing Breakdown

Heap

Free: up to 10K sessions/month. Growth: custom pricing (~$1,000/month). Pro: custom. Premier: custom.

Amplitude

Starter (Free): 50K tracked users/month, core analytics. Plus: $49/month (1,000 tracked users). Growth: custom pricing. Enterprise: custom.

Integration Overlap

Shared Integrations (2)

SegmentSlack

Only in Heap (6)

SalesforceHubSpotIntercomZapierOptimizelyMarketo

Only in Amplitude (8)

SnowflakeBigQueryBrazeJiraLaunchDarklyAmplitude SDKGoogle Tag ManagermParticle

Use Case Fit

Heap

  • * Product analytics without instrumentation
  • * Conversion funnel analysis
  • * User journey mapping
  • * Retroactive event analysis
  • * Session replay debugging

Amplitude

  • * Product usage analytics
  • * Conversion funnel optimization
  • * User retention analysis
  • * Feature adoption tracking
  • * A/B testing and experimentation

Heap

Pros

  • + No manual event tracking needed
  • + Retroactive analysis (query past data)
  • + Easy setup (one snippet)
  • + Session replay included

Cons

  • - Can capture excessive data
  • - Query performance with large datasets
  • - Pricing not transparent
  • - Less flexible than manual instrumentation

Amplitude

Pros

  • + Best-in-class product analytics for SaaS teams
  • + Free tier with 50K monthly tracked users
  • + Behavioral cohorts reveal powerful user insights
  • + Strong A/B testing integration

Cons

  • - Steep learning curve for non-technical users
  • - Implementation requires careful event planning
  • - Can get expensive as tracked user count grows
  • - Query performance can slow on large datasets

Editorial Verdict

For solo founders on a budget, Heap wins with solo-friendly pricing and a good free tier. For the highest-rated experience, Amplitude edges ahead with a 4.3/5 editorial rating.

SaaSLens Editorial Team

Editorial Team