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Brevo vs ConvertKit
A detailed comparison to help you choose between Brevo and ConvertKit.
| Feature | Brevo | ConvertKit |
|---|---|---|
| Pricing Model | Freemium | Freemium |
| Free Tier | Yes | Yes |
| Verified | Yes | Yes |
| Open Source | No | No |
| Categories | Email Marketing | Email Marketing |
| Key Features | Per-email pricing, SMS & WhatsApp marketing, Live chat widget, Built-in CRM, Marketing automation | Visual automation builder, Landing page builder, Subscriber tagging, Digital product sales, Paid newsletters |
Brevo
Pros
- + Per-email pricing saves money for large lists
- + 300 free emails/day with unlimited contacts
- + Multi-channel (email + SMS + chat)
- + Strong transactional email API
- + GDPR compliant by design
Cons
- - Email templates less polished than Mailchimp
- - Brevo branding on free tier
- - Deliverability can vary
- - Automation limited on lower tiers
ConvertKit
Pros
- + Purpose-built for creators
- + Visual automation builder is best-in-class
- + Free tier for up to 1,000 subscribers
- + Easy to learn
- + Excellent deliverability
Cons
- - Limited email template designs
- - No A/B testing on free plan
- - Reporting is basic compared to Mailchimp
- - Higher price per subscriber on paid tiers