Skip to main content
SaaSLens

Disclosure: Some links on this page are affiliate links. We may earn a commission if you make a purchase through these links, at no extra cost to you. This helps support our work in maintaining this directory.

ConvertKit vs Brevo

A detailed comparison to help you choose between ConvertKit and Brevo.

Last reviewed:
C
ConvertKit

Email marketing platform built for creators and online businesses.

B
Brevo

All-in-one marketing platform with email, SMS, chat, and CRM.

FeatureConvertKitBrevo
Pricing ModelFreemiumFreemium
Free TierYesYes
Monthly Cost (Solo)$0$0
Target Audiencesolopreneurs, creatorssolopreneurs, startups, small-business
VerifiedYesYes
Solo-FriendlyYesYes
Open SourceNoNo
Editorial Rating4.3/54/5
CategoriesEmail MarketingEmail Marketing
Key FeaturesVisual automation builder, Landing page builder, Subscriber tagging, Digital product sales, Paid newslettersPer-email pricing, SMS & WhatsApp marketing, Live chat widget, Built-in CRM, Marketing automation
Free Tier Quality
good
good

Pricing Breakdown

ConvertKit

Newsletter (Free): up to 10,000 subscribers, unlimited emails. Creator: $29/month (1,000 subs, automations). Creator Pro: $59/month (subscriber scoring). Prices scale with subscriber count.

Brevo

Free: 300 emails/day, unlimited contacts. Starter: $25/month (20,000 emails). Business: $65/month (automation, landing pages). Enterprise: custom. All plans include unlimited contacts.

Integration Overlap

Shared Integrations (5)

WordPressShopifyZapierStripeWooCommerce

Only in ConvertKit (5)

TeachableSquarespaceWebflowPatreonGumroad

Only in Brevo (5)

SalesforceGoogle AnalyticsPrestaShopMagentoHubSpot

Use Case Fit

ConvertKit

  • * Creator newsletter management
  • * Email automation sequences
  • * Digital product and course sales
  • * Landing page creation
  • * Audience growth and segmentation

Brevo

  • * Cost-effective email marketing
  • * Transactional email delivery
  • * SMS and WhatsApp marketing
  • * Marketing automation workflows
  • * CRM and contact management

ConvertKit

Pros

  • + Purpose-built for creators
  • + Visual automation builder is best-in-class
  • + Free tier for up to 1,000 subscribers
  • + Easy to learn
  • + Excellent deliverability

Cons

  • - Limited email template designs
  • - No A/B testing on free plan
  • - Reporting is basic compared to Mailchimp
  • - Higher price per subscriber on paid tiers

Brevo

Pros

  • + Per-email pricing saves money for large lists
  • + 300 free emails/day with unlimited contacts
  • + Multi-channel (email + SMS + chat)
  • + Strong transactional email API
  • + GDPR compliant by design

Cons

  • - Email templates less polished than Mailchimp
  • - Brevo branding on free tier
  • - Deliverability can vary
  • - Automation limited on lower tiers

Editorial Verdict

Both tools are evenly matched on price. ConvertKit excels at creator newsletter management, while Brevo is stronger for cost-effective email marketing.

SaaSLens Editorial Team

Editorial Team

Explore Alternatives

More Comparisons